Social Media for Business

This Apprenticeship is for learners looking to develop their skills and knowledge of Social Media practices.

Learners range from small to medium business owners who wish to work on their online branding through website creation and social media marketing, to larger businesses that are supporting a new member of the marketing/media team who needs to develop their Social Media for Business knowledge.

Learners will be required to undertake a mixture of mandatory units and optional units (we will work with you to decide what optional units are relevant to your role, and your business).

Mandatory Units

• Principles of Social Media within a Business
• Principles of Keywords and Optimisation
• Social Networking Management for a Business
• Using Collaborative Technologies

When you agree to undertake an Apprenticeship, you may be required to complete Essential Skills qualifications, depending on your previous qualifications, the Apprenticeship level you are completing and your own particular needs.

This qualification will primarily be delivered through 1-to-1 sessions with a member of our delivery team, using a mixture of face-to-face and remote learning sessions.

Upon enrolment, learners are also allocated an assessor. Throughout the qualification, the assessor will visit the learner either at their workplace or remotely (for example, via Microsoft Teams) on a monthly basis, to support progress, observe and set tasks.

Learners are supported and encouraged throughout their qualification to reach their full potential in their chosen industry.

Future employment opportunities include:

• Small to Medium Business owner requiring skills to create an online business presence
• Social Media Assistant
• Social Media Consultant
• Social Media Analyst
• Digital Account Assistant
• Digital Marketing Assistant
• Digital Communications Officer
• Community Engagement Officer

To start an Apprenticeship in Wales, you need to be:

• aged 16 or over (there is no upper age limit)
• living in Wales
• not in full-time education
• not accessing any other funding from the Welsh Government

You can search and apply for Apprenticeship vacancies here

If you’re looking to undertake an Apprenticeship qualification as a way of upskilling within your current role, you will also need to be:

• employed  for a minimum of 16 hours
• supported by your employer to undertake the qualification
• committed to undertaking an average of 4-6 hours of study a month
• working in a role that is relevant to the qualification
• employed for at least 51% of your contracted hours in Wales